Rank on Google —and inside the AI answersyour customers now trust.

Search is splitting in two. We optimize for classic Google and for the answer engines — ChatGPT, Google AI Overviews, Perplexity — a first-mover capability almost no SMB agency offers today.

Technical SEOLocal SEOAnswer Engine OptimizationGenerative Engine OptimizationGoogle Business Profile

The problem

Your next customer is asking an AI — not scrolling page two.

More buyers start inside ChatGPT and Google’s AI Overviews every month. When those tools recommend a competitor and not you, the lead never even reaches a search results page. Traditional agencies are still optimizing for yesterday’s Google; almost none touch AEO or GEO. That gap is a 12–24 month window — and being the answer the AI gives is the new page-one.

Scroll sideways through the four layers ↓

01The shift

Search just split in two — and most businesses only show up in one.

Half your buyers still type into Google. The other half just ask an AI. We make sure you're the result and the answer — in both places at once.

Classic search · Google
Answer engines · ChatGPT & AI Overviews
“Who's the best option near me?”
Recommended: Your Business
01

Layer 01 · Foundation

Technical SEO that engines can actually read.

Before you can rank anywhere, the machine has to understand you. We fix speed, schema, crawlability and on-page structure — the groundwork every other layer stands on.

  • Core Web Vitals & site speed
  • Structured data & schema markup
  • Clean, crawlable architecture
02

Layer 02 · Local

Own the map for every service you sell.

For local businesses, the map pack is the front door. We claim and optimize your Google Business Profile and build service-area pages that win each location you serve.

  • Google Business Profile, optimized & protected
  • Service-area landing pages
  • Review velocity that feeds rankings
03

Layer 03 · Answer engines

Be the answer ChatGPT gives.

AEO structures your authority so AI assistants cite you when someone asks. This is the layer almost no SMB agency offers — and the one your buyers increasingly use first.

  • Entity & authority structuring
  • Citation-ready content
  • AI Overview & Perplexity targeting
04

Layer 04 · Generative

Surface inside the answer before it’s written.

GEO engineers your content to appear within generative results for your highest-intent queries — so when the AI composes its reply, your business is already part of it.

  • Generative result targeting
  • Intent-matched authority content
  • A 12–24 month first-mover window

The difference

Found everywhere — or nowhere at all.

Search is splitting between classic Google and the AI answers your customers now trust. Here’s what changes when you’re optimized for both.

Without modern search
You’re stuck on page two — invisible to most searchers.
AI assistants recommend competitors when buyers ask.
An unclaimed Google profile, missing from the map pack.
Generic pages that answer none of the real questions.
“Set and forget” SEO that quietly decays.
With Custom Solutions AI
Ranked on page one and in the local map pack.
Cited as the answer in ChatGPT, Gemini & AI Overviews.
Google Business Profile claimed, optimized & protected.
Content built around what your customers actually ask.
Tracked and compounding, month after month.
02What you get

One system, engineered for both worlds.

No piecemeal tactics. Every lever below is set up fast and improved every week — the classic-search foundation and the AI-answer layer, run together.

Classic Google
Technical & local SEO

Site speed, schema, on-page structure and local signals that search engines and AI both reward.

Classic Google
Google Business Profile

Claim, optimize and protect the single most important local asset you own.

Classic Google
Service-area landing pages

Dedicated, conversion-focused pages for each location and service you want to win.

AI answer
Answer Engine Optimization

We structure your authority so ChatGPT, AI Overviews and Perplexity cite you as the answer.

AI answer
Generative Engine Optimization

Content engineered to surface inside generative results for your highest-intent queries.

AI answer
Content rated against pain points

Every page scored on how well it answers what your customers actually ask.

29%CAGR of the AI marketing market — the tailwind behind AEO/GEO
AIvisibility inside ChatGPT & Google AI Overviews
1stmover advantage almost no SMB agency offers
03How it works

From invisible to the answer everyone gets.

Onboarding completes in 48 hours and first deliverables land in Week 1. Then the system compounds.

1

Audit & gap analysis

We benchmark you against the competitors winning Google and AI search, and find the gaps.

2

Foundation

Google Business Profile, schema, technical fixes and the structure AI engines need to read you.

3

Content & authority

Authoritative, intent-matched content that earns rankings and AI citations.

4

Track & compound

Rankings, AI visibility and traffic tracked monthly — improvements compound instead of fade.

Questions

Frequently asked.

What exactly are AEO and GEO?

AEO (Answer Engine Optimization) gets you cited by AI assistants like ChatGPT and Google’s AI Overviews. GEO (Generative Engine Optimization) shapes your content so it surfaces inside generative results. Together they’re the next frontier of being found — and a capability almost no SMB agency offers yet.

Is this compliant with bar advertising rules for law firms?

Yes. For legal clients we work within your jurisdiction’s bar advertising rules — factual, substantiated content and proper disclaimers. Compliance is part of the build, not an afterthought.

How long until I see results?

SEO and AEO compound over time. Foundation work lands in Week 1; meaningful ranking and AI-visibility movement typically builds over 60–90 days, then keeps compounding.

Do I have to commit long-term?

No. Like everything we do, search is month-to-month — we keep earning your business with results, not lock-in.

Ready when you are

Let's see what SEO · AEO · GEO could do for your business.

Book a free 15-minute AI audit. We'll quantify the opportunity and hand you a 30-day plan — no cost, no pressure.

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